/* ============================================================
   jude — new york style inside and out.
   Design tokens sampled from the JUDE brand book (Jon / NYC team)
   ============================================================ */

:root {
  --char: #252524;          /* charcoal — brand dark */
  --char-2: #2e2e2c;
  --paper: #efefec;         /* brand book page gray */
  --paper-2: #e6e5e0;       /* card tile */
  --cream: #f0ede5;         /* logo cream */
  --kraft: #d6b897;         /* packaging kraft */
  --kraft-deep: #c7a377;
  --blue: #2b7fd4;          /* big fresh */
  --orange: #d4622e;        /* fresh */
  --green: #7e9847;         /* mini fresh */
  --salmon: #e8a98b;        /* billboard peach */
  --coral: #ff8950;         /* cover orange */
  --ink: #252524;
  --ink-soft: #6f6d66;
  --line: rgba(37, 37, 36, .16);
  --line-cream: rgba(240, 237, 229, .22);

  --font-tech: "Sono", "Space Mono", monospace;      /* quirky techno labels */
  --font-sans: "Space Grotesk", "Helvetica Neue", Arial, sans-serif;
  --font-serif: "Fraunces", Georgia, serif;          /* packaging letters */

  --pad: clamp(20px, 5vw, 72px);
  --radius: 18px;
}

* { margin: 0; padding: 0; box-sizing: border-box; }

html { scroll-behavior: smooth; overflow-x: clip; }

body {
  background: var(--paper);
  color: var(--ink);
  font-family: var(--font-sans);
  font-size: 17px;
  line-height: 1.65;
  -webkit-font-smoothing: antialiased;
  overflow-x: clip;
}

img { max-width: 100%; display: block; }

a { color: inherit; text-decoration: none; }

::selection { background: var(--coral); color: var(--char); }

/* ---------- type helpers ---------- */

.eyebrow {
  font-family: var(--font-tech);
  font-weight: 500;
  font-size: 13px;
  letter-spacing: .22em;
  text-transform: lowercase;
  color: var(--ink-soft);
  display: flex;
  align-items: center;
  gap: 14px;
}
.eyebrow::before {
  content: "";
  width: 34px; height: 1px;
  background: currentColor;
  opacity: .6;
}
.on-dark .eyebrow { color: rgba(240,237,229,.62); }

h1, h2, h3 { font-weight: 700; letter-spacing: -.02em; line-height: 1.06; }

.display {
  font-family: var(--font-sans);
  font-size: clamp(38px, 6vw, 84px);
  text-transform: lowercase;
}

.lead {
  font-size: clamp(17px, 1.5vw, 21px);
  color: var(--ink-soft);
  max-width: 58ch;
}
.on-dark .lead { color: rgba(240,237,229,.72); }

.tech { font-family: var(--font-tech); }

/* ============================================================
   header
   ============================================================ */

.site-header {
  position: fixed;
  inset: 0 0 auto 0;
  z-index: 50;
  display: flex;
  align-items: center;
  justify-content: space-between;
  padding: 18px var(--pad);
  transition: background .35s ease, box-shadow .35s ease, padding .35s ease;
}
.site-header .brand img { height: 34px; width: auto; }
.site-header .brand .logo-dark { display: none; }

.site-nav {
  display: flex;
  gap: clamp(14px, 2.4vw, 34px);
  font-family: var(--font-tech);
  font-size: 13.5px;
  letter-spacing: .1em;
  text-transform: lowercase;
}
.site-nav a {
  color: var(--cream);
  position: relative;
  padding: 4px 0;
}
.site-nav a::after {
  content: "";
  position: absolute;
  left: 0; bottom: 0;
  width: 100%; height: 1.5px;
  background: currentColor;
  transform: scaleX(0);
  transform-origin: left;
  transition: transform .3s ease;
}
.site-nav a:hover::after { transform: scaleX(1); }

.site-header.solid,
body.light-header .site-header {
  background: rgba(239, 239, 236, .92);
  backdrop-filter: blur(10px);
  box-shadow: 0 1px 0 var(--line);
  padding: 12px var(--pad);
}
.site-header.solid .site-nav a,
body.light-header .site-header .site-nav a { color: var(--ink); }
.site-header.solid .brand .logo-cream,
body.light-header .site-header .brand .logo-cream { display: none; }
.site-header.solid .brand .logo-dark,
body.light-header .site-header .brand .logo-dark { display: block; }

.nav-toggle { display: none; }

@media (max-width: 760px) {
  .site-nav { display: none; }
  .site-nav.open {
    display: flex;
    position: absolute;
    top: 100%; left: 0; right: 0;
    flex-direction: column;
    gap: 0;
    background: var(--paper);
    box-shadow: 0 20px 40px rgba(0,0,0,.14);
  }
  .site-nav.open a {
    color: var(--ink) !important;
    padding: 16px var(--pad);
    border-top: 1px solid var(--line);
  }
  .nav-toggle {
    display: inline-flex;
    align-items: center;
    gap: 8px;
    background: none;
    border: none;
    font-family: var(--font-tech);
    font-size: 13px;
    letter-spacing: .12em;
    color: var(--cream);
    cursor: pointer;
  }
  .site-header.solid .nav-toggle,
  body.light-header .nav-toggle { color: var(--ink); }
}

/* ============================================================
   hero
   ============================================================ */

.hero {
  position: relative;
  min-height: 100svh;
  background: var(--char);
  color: var(--cream);
  display: flex;
  flex-direction: column;
  align-items: center;
  justify-content: center;
  text-align: center;
  overflow: hidden;
  padding: 120px var(--pad) 90px;
}
.hero .bg {
  position: absolute;
  inset: 0;
  background-size: cover;
  background-position: center 30%;
  filter: grayscale(1) contrast(1.05);
  opacity: .18;
}
.hero .bg::after {
  content: "";
  position: absolute;
  inset: 0;
  background: radial-gradient(ellipse at center, transparent 20%, var(--char) 88%);
}
.hero > * { position: relative; }

.hero .logo-lockup { width: clamp(150px, 17vw, 230px); margin: 0 auto 34px; }

.hero .tagline {
  font-family: var(--font-tech);
  font-weight: 400;
  font-size: clamp(17px, 2.4vw, 27px);
  letter-spacing: .14em;
  color: rgba(240,237,229,.9);
}
.hero .tagline b { font-weight: 700; color: var(--cream); }

.hero .hero-cta {
  margin-top: 44px;
  display: inline-flex;
  gap: 14px;
}

.hero .scroll-cue {
  position: absolute;
  bottom: 26px;
  left: 50%;
  transform: translateX(-50%);
  font-family: var(--font-tech);
  font-size: 11px;
  letter-spacing: .3em;
  color: rgba(240,237,229,.45);
  animation: bob 2.6s ease-in-out infinite;
}
@keyframes bob {
  0%, 100% { transform: translate(-50%, 0); }
  50% { transform: translate(-50%, 8px); }
}

/* ---------- buttons ---------- */

.btn {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  font-family: var(--font-tech);
  font-weight: 600;
  font-size: 14px;
  letter-spacing: .08em;
  text-transform: lowercase;
  padding: 14px 26px;
  border-radius: 999px;
  border: 1.5px solid var(--cream);
  color: var(--cream);
  transition: all .25s ease;
}
.btn:hover { background: var(--cream); color: var(--char); }
.btn.dark { border-color: var(--char); color: var(--char); }
.btn.dark:hover { background: var(--char); color: var(--cream); }
.btn.fill-dark { background: var(--char); color: var(--cream); border-color: var(--char); }
.btn.fill-dark:hover { background: transparent; color: var(--char); }

/* ============================================================
   marquee
   ============================================================ */

.marquee {
  background: var(--coral);
  color: var(--char);
  overflow: hidden;
  padding: 13px 0;
  border-top: 1.5px solid var(--char);
  border-bottom: 1.5px solid var(--char);
}
.marquee .track {
  display: flex;
  gap: 48px;
  width: max-content;
  animation: marquee 26s linear infinite;
  font-family: var(--font-tech);
  font-weight: 600;
  font-size: 15px;
  letter-spacing: .18em;
  text-transform: lowercase;
  white-space: nowrap;
}
@keyframes marquee {
  from { transform: translateX(0); }
  to { transform: translateX(-50%); }
}

/* ============================================================
   sections
   ============================================================ */

section { padding: clamp(72px, 10vw, 140px) var(--pad); }

.section-head { margin-bottom: clamp(36px, 5vw, 64px); max-width: 1500px; margin-inline: auto; }
.section-head .display { margin: 18px 0 16px; }

.wrap { max-width: 1500px; margin: 0 auto; }

/* ---------- story ---------- */

.story .wrap {
  display: grid;
  grid-template-columns: 1.15fr .85fr;
  gap: clamp(36px, 6vw, 90px);
  align-items: center;
}
.story .copy .display { margin: 18px 0 22px; }
.story .copy p + p { margin-top: 16px; }
.story figure {
  position: relative;
  border-radius: var(--radius);
  overflow: hidden;
  transform: rotate(1.6deg);
  box-shadow: 24px 30px 60px rgba(37,37,36,.16);
}
.story figure img { width: 100%; height: 100%; object-fit: cover; }
.story figcaption {
  position: absolute;
  left: 16px; bottom: 14px;
  font-family: var(--font-tech);
  font-size: 12px;
  letter-spacing: .16em;
  color: #fff;
  text-shadow: 0 2px 12px rgba(0,0,0,.5);
}
.story .mission {
  margin-top: 26px;
  padding: 20px 24px;
  border-left: 3px solid var(--coral);
  background: var(--paper-2);
  border-radius: 0 var(--radius) var(--radius) 0;
  font-size: 15.5px;
  color: var(--ink-soft);
}
@media (max-width: 900px) {
  .story .wrap { grid-template-columns: 1fr; }
  .story figure { transform: none; }
}

/* ---------- collection ---------- */

.collection { background: var(--paper); padding-top: 0; }
.grid-products {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: clamp(14px, 2vw, 26px);
  max-width: 1500px;
  margin: 0 auto;
}
.product-card {
  background: var(--paper-2);
  border-radius: var(--radius);
  overflow: hidden;
  position: relative;
  transition: transform .35s ease, box-shadow .35s ease;
}
.product-card:hover {
  transform: translateY(-8px);
  box-shadow: 0 30px 60px rgba(37,37,36,.16);
}
.product-card .ph { overflow: hidden; background: #efefed; }
.product-card .ph img { transition: transform .6s ease; }
.product-card:hover .ph img { transform: scale(1.045); }
.product-card .meta { padding: 18px 20px 22px; }
.product-card .name {
  font-family: var(--font-tech);
  font-weight: 700;
  font-size: clamp(17px, 1.5vw, 21px);
  text-transform: lowercase;
  letter-spacing: .02em;
}
.product-card .sub {
  font-size: 13.5px;
  color: var(--ink-soft);
  margin-top: 4px;
  font-family: var(--font-tech);
}
.product-card .price-row {
  margin-top: 14px;
  display: flex;
  align-items: center;
  justify-content: space-between;
  font-family: var(--font-tech);
}
.product-card .price { font-weight: 700; font-size: 17px; }
.product-card .go {
  font-size: 12.5px;
  letter-spacing: .12em;
  color: var(--ink-soft);
  transition: color .25s ease, transform .25s ease;
}
.product-card:hover .go { color: var(--ink); transform: translateX(4px); }
@media (max-width: 1020px) { .grid-products { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 520px)  { .grid-products { grid-template-columns: 1fr; } }

/* ---------- billboard band ---------- */

.band {
  padding: 0;
  position: relative;
}
.band img { width: 100%; height: clamp(320px, 58vw, 720px); object-fit: cover; }
.band .caption {
  position: absolute;
  left: var(--pad); bottom: 26px;
  font-family: var(--font-tech);
  font-size: 12.5px;
  letter-spacing: .2em;
  color: #fff;
  text-shadow: 0 2px 14px rgba(0,0,0,.6);
  text-transform: lowercase;
}

/* ---------- design / identity ---------- */

.design { background: var(--char); color: var(--cream); }
.design .wrap {
  display: grid;
  grid-template-columns: .8fr 1.2fr;
  gap: clamp(36px, 6vw, 90px);
  align-items: center;
}
.design .flower-wrap { position: relative; display: flex; justify-content: center; }
.design .flower-wrap img {
  width: clamp(200px, 26vw, 360px);
  filter: drop-shadow(0 20px 60px rgba(0,0,0,.45));
  animation: sway 7s ease-in-out infinite;
  transform-origin: bottom center;
}
@keyframes sway {
  0%, 100% { transform: rotate(-2.2deg); }
  50% { transform: rotate(2.2deg); }
}
.design .display { margin: 18px 0 22px; }
.design p { color: rgba(240,237,229,.72); max-width: 60ch; }
.design .logo-facts {
  margin-top: 30px;
  display: grid;
  gap: 0;
  border-top: 1px solid var(--line-cream);
}
.design .logo-facts div {
  display: grid;
  grid-template-columns: 150px 1fr;
  gap: 18px;
  padding: 14px 0;
  border-bottom: 1px solid var(--line-cream);
  font-size: 15px;
}
.design .logo-facts dt {
  font-family: var(--font-tech);
  font-size: 12.5px;
  letter-spacing: .16em;
  color: rgba(240,237,229,.55);
  text-transform: lowercase;
  padding-top: 3px;
}
.design .logo-facts dd { color: rgba(240,237,229,.85); }
.traits {
  margin-top: 34px;
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
}
.traits span {
  font-family: var(--font-tech);
  font-size: 13px;
  letter-spacing: .1em;
  padding: 9px 18px;
  border: 1px solid var(--line-cream);
  border-radius: 999px;
  color: rgba(240,237,229,.85);
  transition: all .25s ease;
}
.traits span:hover { background: var(--cream); color: var(--char); border-color: var(--cream); }
@media (max-width: 900px) {
  .design .wrap { grid-template-columns: 1fr; }
  .design .flower-wrap { order: 2; margin-top: 20px; }
  .design .logo-facts div { grid-template-columns: 1fr; gap: 4px; }
}

/* ---------- gallery ---------- */

.gallery { background: var(--paper); }
.masonry {
  columns: 3;
  column-gap: 18px;
  max-width: 1500px;
  margin: 0 auto;
}
.masonry figure {
  break-inside: avoid;
  margin-bottom: 18px;
  border-radius: var(--radius);
  overflow: hidden;
  position: relative;
  background: var(--paper-2);
}
.masonry img {
  width: 100%;
  transition: transform .6s ease;
}
.masonry figure:hover img { transform: scale(1.035); }
.masonry figcaption {
  position: absolute;
  left: 14px; bottom: 12px;
  font-family: var(--font-tech);
  font-size: 11.5px;
  letter-spacing: .18em;
  text-transform: lowercase;
  color: #fff;
  text-shadow: 0 2px 10px rgba(0,0,0,.55);
  opacity: 0;
  transition: opacity .35s ease;
}
.masonry figure:hover figcaption { opacity: 1; }
@media (max-width: 900px) { .masonry { columns: 2; } }
@media (max-width: 560px) { .masonry { columns: 1; } }

/* ---------- packaging ---------- */

.packaging {
  background: var(--kraft);
  color: var(--char);
  position: relative;
  overflow: hidden;
}
.packaging .big-letters {
  position: absolute;
  inset: 0;
  pointer-events: none;
  font-family: var(--font-serif);
  font-weight: 900;
  opacity: .16;
}
.packaging .big-letters i {
  position: absolute;
  font-style: normal;
  font-size: clamp(220px, 30vw, 460px);
  line-height: 1;
}
.packaging .big-letters i:nth-child(1) { color: var(--blue);   top: -60px;  left: -30px; transform: rotate(-8deg); }
.packaging .big-letters i:nth-child(2) { color: var(--orange); bottom: -90px; left: 34%; transform: rotate(5deg); }
.packaging .big-letters i:nth-child(3) { color: var(--green);  top: -40px;  right: -20px; transform: rotate(10deg); }
.packaging .wrap {
  position: relative;
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: clamp(36px, 6vw, 90px);
  align-items: center;
}
.packaging figure {
  border-radius: var(--radius);
  overflow: hidden;
  box-shadow: 24px 30px 60px rgba(37,37,36,.28);
  transform: rotate(-1.6deg);
}
.packaging .display { margin: 18px 0 20px; }
.packaging p { color: rgba(37,37,36,.78); max-width: 56ch; }
.packaging .fresh-family {
  margin-top: 30px;
  display: grid;
  gap: 10px;
}
.packaging .fresh-family div {
  display: flex;
  align-items: baseline;
  gap: 16px;
  padding: 12px 16px;
  background: rgba(239,239,236,.5);
  border-radius: 12px;
  font-family: var(--font-tech);
}
.packaging .fresh-family b { font-size: 16px; }
.packaging .fresh-family small { color: rgba(37,37,36,.6); font-size: 13px; letter-spacing: .06em; }
.packaging .fresh-family .dot { width: 10px; height: 10px; border-radius: 50%; flex: none; }
@media (max-width: 900px) { .packaging .wrap { grid-template-columns: 1fr; } .packaging figure { transform: none; } }

/* ---------- brand world strip ---------- */

.world { background: var(--paper-2); padding-right: 0; }
.world .rail {
  display: flex;
  gap: 18px;
  overflow-x: auto;
  padding: 6px var(--pad) 26px 0;
  scroll-snap-type: x mandatory;
  scrollbar-width: thin;
  scrollbar-color: var(--char) transparent;
}
.world .rail figure {
  flex: 0 0 clamp(240px, 26vw, 340px);
  scroll-snap-align: start;
  border-radius: var(--radius);
  overflow: hidden;
  position: relative;
  background: #fff;
}
.world .rail img { width: 100%; height: clamp(300px, 34vw, 430px); object-fit: cover; }
.world .rail figcaption {
  position: absolute;
  left: 14px; bottom: 12px;
  font-family: var(--font-tech);
  font-size: 11.5px;
  letter-spacing: .16em;
  color: #fff;
  text-shadow: 0 2px 10px rgba(0,0,0,.55);
  text-transform: lowercase;
}

/* ---------- beliefs ---------- */

.beliefs { background: var(--paper); padding-top: 0; }
.beliefs .wrap {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: clamp(16px, 2.4vw, 30px);
}
.beliefs article {
  border-top: 2px solid var(--char);
  padding-top: 18px;
}
.beliefs h3 {
  font-family: var(--font-tech);
  font-size: 16.5px;
  font-weight: 700;
  text-transform: lowercase;
  margin-bottom: 8px;
}
.beliefs p { font-size: 15px; color: var(--ink-soft); }
@media (max-width: 820px) { .beliefs .wrap { grid-template-columns: 1fr; } }

/* ============================================================
   CTA + footer
   ============================================================ */

.cta {
  background: var(--char);
  color: var(--cream);
  text-align: center;
  position: relative;
  overflow: hidden;
}
.cta .flower {
  width: 74px;
  margin: 0 auto 26px;
  animation: sway 7s ease-in-out infinite;
  transform-origin: bottom center;
}
.cta .display { margin-bottom: 18px; }
.cta p { color: rgba(240,237,229,.7); max-width: 52ch; margin: 0 auto 34px; }

.site-footer {
  background: var(--char);
  color: rgba(240,237,229,.65);
  padding: 40px var(--pad) 46px;
  border-top: 1px solid var(--line-cream);
}
.site-footer .cols {
  max-width: 1500px;
  margin: 0 auto;
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  justify-content: space-between;
  gap: 22px;
}
.site-footer img { height: 30px; }
.site-footer nav {
  display: flex;
  gap: 26px;
  font-family: var(--font-tech);
  font-size: 12.5px;
  letter-spacing: .14em;
  text-transform: lowercase;
}
.site-footer nav a:hover { color: var(--cream); }
.site-footer .legal {
  font-family: var(--font-tech);
  font-size: 12px;
  letter-spacing: .08em;
}

/* ============================================================
   product page
   ============================================================ */

.pdp-hero {
  padding-top: clamp(110px, 14vw, 150px);
  background: var(--paper);
}
.pdp-hero .wrap {
  display: grid;
  grid-template-columns: 1.05fr .95fr;
  gap: clamp(30px, 5vw, 80px);
  align-items: start;
}
.pdp-hero .ph {
  border-radius: var(--radius);
  overflow: hidden;
  background: #efefed;
  position: sticky;
  top: 90px;
}
.pdp-hero .crumb {
  font-family: var(--font-tech);
  font-size: 12.5px;
  letter-spacing: .16em;
  color: var(--ink-soft);
  text-transform: lowercase;
  display: inline-block;
  margin-bottom: 22px;
}
.pdp-hero .crumb:hover { color: var(--ink); }
.pdp-hero h1 {
  font-family: var(--font-tech);
  font-weight: 700;
  font-size: clamp(34px, 4.6vw, 60px);
  text-transform: lowercase;
  letter-spacing: 0;
}
.pdp-hero .price {
  font-family: var(--font-tech);
  font-size: 24px;
  font-weight: 700;
  margin: 14px 0 6px;
}
.pdp-hero .price small {
  font-size: 12px;
  font-weight: 400;
  letter-spacing: .18em;
  color: var(--ink-soft);
  margin-left: 10px;
  text-transform: lowercase;
}
.pdp-hero .blurb { color: var(--ink-soft); margin: 14px 0 26px; max-width: 50ch; }
.pdp-hero .cta-row { display: flex; flex-wrap: wrap; gap: 12px; margin-bottom: 12px; }
.pdp-hero .avail {
  font-family: var(--font-tech);
  font-size: 12px;
  letter-spacing: .14em;
  color: var(--ink-soft);
  text-transform: lowercase;
}

.spec-table {
  margin-top: 36px;
  border-top: 1.5px solid var(--char);
}
.spec-table div {
  display: grid;
  grid-template-columns: 1fr 1.2fr;
  gap: 18px;
  padding: 13px 0;
  border-bottom: 1px solid var(--line);
}
.spec-table dt {
  font-family: var(--font-tech);
  font-size: 13px;
  letter-spacing: .14em;
  color: var(--ink-soft);
  text-transform: lowercase;
}
.spec-table dd {
  font-family: var(--font-tech);
  font-weight: 600;
  font-size: 14.5px;
}

.feature-chips { margin-top: 26px; display: flex; flex-wrap: wrap; gap: 10px; }
.feature-chips span {
  font-family: var(--font-tech);
  font-size: 12.5px;
  letter-spacing: .08em;
  padding: 8px 16px;
  border: 1px solid var(--line);
  border-radius: 999px;
  color: var(--ink-soft);
}

@media (max-width: 900px) {
  .pdp-hero .wrap { grid-template-columns: 1fr; }
  .pdp-hero .ph { position: static; }
}

.pdp-band { padding: 0; }
.pdp-band .duo {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 0;
}
.pdp-band img { width: 100%; height: clamp(300px, 44vw, 560px); object-fit: cover; }
@media (max-width: 720px) { .pdp-band .duo { grid-template-columns: 1fr; } }

.more { background: var(--paper); }
.more .grid-products { grid-template-columns: repeat(3, 1fr); }
@media (max-width: 1020px) { .more .grid-products { grid-template-columns: 1fr; } }

/* ============================================================
   reveal animations
   ============================================================ */

.reveal {
  opacity: 0;
  transform: translateY(28px);
  transition: opacity .8s cubic-bezier(.2,.65,.3,1), transform .8s cubic-bezier(.2,.65,.3,1);
}
.reveal.in { opacity: 1; transform: none; }
.reveal.d1 { transition-delay: .08s; }
.reveal.d2 { transition-delay: .16s; }
.reveal.d3 { transition-delay: .24s; }

@media (prefers-reduced-motion: reduce) {
  .reveal { opacity: 1; transform: none; transition: none; }
  .marquee .track, .design .flower-wrap img, .cta .flower, .hero .scroll-cue { animation: none; }
}

/* #qa hash: static render for visual QA snapshots */
html.qa .reveal { opacity: 1; transform: none; transition: none; }
html.qa .marquee .track, html.qa .design .flower-wrap img,
html.qa .cta .flower, html.qa .hero .scroll-cue { animation: none; }
html.qa .hero { min-height: 860px; }